NEW BRAND ALERT: Purple Mountain Observatory
Meet Purple Mountain Observatory (PMO) – a contemporary outdoor brand founded in the UK in 2021. PMO was created from a passion for exploration, combining technical performance with a clean, modern aesthetic. The brand moves between rugged natural landscapes and urban environments, shaping collections that are both functional and versatile.
With a focus on innovative fabrics and timeless silhouettes, PMO delivers pieces that feel just as relevant on a hike as they do in the city. Their forward-thinking approach earned them a spot in our collection.
Our picks at Funkie House
We’ve selected a few key styles from PMO for our FW25 collection that fit seamlessly into the Funkie House mix:
Ridge Jacket – a lightweight outer layer built for everyday adventure.
LS Climate Overshirt JKT – the ultimate transitional piece, easy to throw over a tee or hoodie.
Ascend SS Tee – simple, clean, and versatile.
Globe LS Tee – a long sleeve essential with subtle branding.
Available now, in-store and online.

